Catching the best ideas for business


IdeaHooks services are delivered by a team with years of customer-centered experience in technology, product marketing, communications, business strategy, sales, services, public speaking, international markets, channels and alliances.


We bring all of that experience to our customers, helping them to grow, refine and improve their marketing while expanding their business and profits.


Dick Sullivan, Managing Director at IdeaHooks

Dick has a passion for solving strategic business problems and creating leadership marketing positions that help businesses grow.


With IT business leadership experience, Dick knows how to creatively develop marketing plans. He understands market trends and helps clients to focus on opportunities that promote demonstrable business value. His primary interest
is to effectively answer key customer requirements that will help to enable their own business vision.


Before founding IdeaHooks, Dick was a Marketing Director for twelve years at EMC.  There he was responsible for Enterprise Product Marketing and Data Center Energy Efficiency, working closely with sales teams and key alliances. 
Prior to EMC, Dick was General Manager of Storage Network Services at Polaris and Director of Technical Services at the Harvard University Office for Information Technology.